Author: Neil Cocker

Custom t-shirts incentivise customer loyalty & sign-ups

Here at Ramp we’re starting to see more and more startups realize that free custom t-shirts incentivise customer loyalty. Somehow they get people using their product. Everyone loves t-shirts, and everyone loves free stuff. So this seems like a no-brainer, right? We wanted to get to the bottom of what was driving this, and if it was effective.

custom t-shirts incentivise customer loyalty

We spoke with Wil Benton, co-founder of one of our favourite new startups, Chew*, as well as Hugh Hopkins, Product Manager at realtime analytics company GoSquared.

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Choosing the right printing font, and why it matters

When you’re designing artwork for your merchandise, especially if you’re creating something for an event or group, it’s likely your designs will include text and, for that, you’ll need to choose a printing font. You might not have given this much thought until now — after all, they all pretty much do the same thing, right?

Smart_tips_when_choosing_the_right_printing font-matters

Actually, no. As well as being eye-catching, a really great font can speak volumes about you and your brand and give people a pretty solid first impression of what you do. Choosing the right one is pretty important then, but with literally thousands out there it can be an overwhelming business. So, we’ve put together a few tips to help you on your way.

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Free and cheap design tools

T-shirts design tools and tips

Need a design made to print on your shirts? Or maybe you’ve got a design, but you need it edited for a special event? How about removing the background so it’s transparent when we print it? Of course, the best way to do it is to hire a professional graphic designer, but they don’t always come cheap, so here’s a few alternatives for free and cheap t-shirts design tools:

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You’re buying the wrong size t-shirts for your team or event (and it’s costing you money!)

So, you’ve been tasked with organising the t-shirts.

Team t-shirts might be needed for a charity fun run, a team-building away-day, or for a conference. Or you might have come up with a great idea for a cheeky slogan that you think people might buy from you in their thousands, or you might be a band on tour.

RampTshirts_can_predict_your_t-shirt_sizes

Now you have to do the hard part. Firstly, you’ll need to contact printers to get a quote. This can be a time consuming process itself, and I’ll address this in a later post — it’s why we’ve built the fastest, smartest t-shirt ordering website in the world. But one of the main questions you’ll definitely be asked, and often the most difficult to answer is

“So, which sizes do you want”?
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