We’re just starting to get ready for the influx of orders for this year’s beer, music, movies and tech fest that is South By South West in Austin, Texas. SXSW t-shirts are an absolutely vital part of this amazing event, and we don’t recall seeing more than a handful of people wearing much else during our times there!
So, for inspiration, here’s some previous great SXSW t-shirts that have been spotted wandering around the conference centre by day, and 6th Street by night….
Startup Repp got some brilliant conversations started in 2013 with this provocative number!
I suppose that’s one argument when your investor asks “and what about the competition?”. Good work from iMeet, as seen on Entrepreneur.com.
Jeff Elder from Storify got them loads of column inches with this fantastic t-shirt.
Alyson Shontell, editor of Business Insider, spotted that location app Highlight decided that t-shirts shouldn’t just be reserved for humans.
Indeed prove that sometimes simplicity is the best option. As seen on Entrepreneur.com.
At the other end of the scale, we found this head-scratcher on Pinterest, from PR company Integrate. To be honest, I’m still not 100% sure I understand it. (Wheel bee S Shouting U?? = We’ll be shouting you??)
So, here’s a question for you. When you spend hours and hours surrounded by promo SXSW t-shirts this year, how are you going to make yours stand out?
Simplicity?
A question?
Cheeky or rude?
A conversation starter?
Whatever it is, make it something that people will engage with, and want to find out more. SXSW is a huge, busy event, thronging with thousands of people all trying to make their mark. You’ll need to be smart to make yours!